Author: Jake Knapp & John Zeratsky
Publisher : Penguin
Language : English
Paperback : 165 pages
ISBN-10 : 1911709879
ISBN-13 : 978-1911709879
Item Weight : 460 g
Dimensions : 14.4 x 1.9 x 21.9 cm
'The new playbook for building the future. A concise, actionable masterclass on design and strategy.' Reid Hoffman, co-founder of LinkedIn
Ever had a good idea but didn’t know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects.
Every big project – whether it’s technology, sneakers or a neighbourhood café – requires a big investment to get going. Unfortunately, most of them flop. Too many teams waste time, money and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you’re making?
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